With an eye toward sharing thought-provoking, vintage, and iconic photography, the Port of New York and New Jersey yesterday launched its @PortNYNJ account on Instagram.
Considered a strong plank in any social media platform, Instagram is an online mobile photo-sharing, video-sharing, and social networking service whose users share images and video with their audience of followers. Sources note the number of monthly active Instagram users reached 500 million in June 2016.
“Instagram is LIFE magazine for the 21st century,” says Hilary McCarron, Marketing supervisor for The Port Authority of New York and New Jersey. “The old saying is true: a good picture is worth a thousand words. The pictures we have of the Port of New York and New Jersey, both past and present, say a lot about our region, its people, and the contribution maritime trade makes to both our regional and national economies. We’re excited to begin sharing them with the public to better acquaint them with the port, and the unsung role it plays in our daily lives.”
The account’s first post shows Molly Campbell, Port Director for the Port Authority, addressing a convocation in Bayonne to celebrate the announced completion of the $2.1 billion New York and New Jersey Harbor Deepening Program. This initiative is a major milestone in the Port of New York and New Jersey’s ongoing efforts to assure it global competitiveness, continued growth, and ability to create jobs for the region’s constituency.
If you’re on Instagram, be sure to follow the Port of New York and New Jersey: @PortNYNJ.